Services marketing (Record no. 6747)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00998 a2200265 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20080908142625.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080908t xxu||||| |||| 00| 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | ENG-87634 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Terms of availability | 399.00 |
| International Standard Book Number | 0070660077 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-71167 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD / PUB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing |
| Remainder of title | integrating customer focus across the firm |
| Statement of responsibility, etc | by Valarie A. Zeithaml ... [et. al ] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. & spl. Indian ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Tata McGraw-Hill Publishing |
| Date of publication, distribution, etc | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 743p. |
| Other physical details | ill. |
| Dimensions | 24 cm (pbk) |
| 490 ## - SERIES STATEMENT | |
| Series statement | Mcgraw-Hill Companies series |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Tj�ster |
| General subdivision | marknadsf�ring |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml, Valarie A. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gremler, Dwayne D. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bitner, Mary Jo |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pandit, Ajay |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | dpl |
| Koha item type | English Books |
| Call number prefix | 658.8 / SER |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Classification part | 658.8 |
| Call number suffix | SER |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Uniform Resource Identifier | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | D.B.Act.Division | D.B.Act.Division | 08/09/2008 | 399.00 | 658.8 SER | EN-71167 | 15/09/2008 | 1 | 7251 | 399.00 | 15/09/2008 | English Books |