Total customer value management : (Record no. 50072)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01576nam a22002897a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20110125105638.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110125t xxu||||| |||| 00| 0 eng d |
| 010 ## - LCCN (DPL NO) | |
| LC control number | ENG-101949 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788132103127 |
| Terms of availability | 450.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-85482 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD/PUB |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | dpl |
| Language of cataloging | Eng |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mahajan, Gautam |
| Dates associated with a name | 1946- |
| 9 (RLIN) | 25549 |
| 245 10 - TITLE STATEMENT | |
| Title | Total customer value management : |
| Remainder of title | transforming business thinking / |
| Statement of responsibility, etc | by Gautam Mahajan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Response Books |
| Date of publication, distribution, etc | 2011 |
| 270 ## - ADDRESS | |
| Address | B1/I-1 Mohan Cooperative Industrial Area, Mathura Road |
| City | New Delhi |
| Postal code | 110044 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx,326p. |
| Dimensions | 22cm (pbk) |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Prologue: from best practices to next practices -- Total CVM and the company -- The fundamentals -- Existing programmes and total CVM -- The customer bill of rights and the circle of promises -- Strategic and operational managers and total CVM -- Total CVM and sales and marketing: chief marketing officer -- Total CVM: support, staff and operational managers -- The frontline people -- Bottom-up total CVM: customer-circles -- Total CVM and certification -- Epilogue: total CVM at Glacier Products. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Relationship marketing. |
| 9 (RLIN) | 25550 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Customer relations. |
| 9 (RLIN) | 25551 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Total quality management. |
| 9 (RLIN) | 25552 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Classification part | 658.812 |
| Call number suffix | MAH |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | D.B.Act.Division | D.B.Act.Division | 25/01/2011 | DBAD/PUB | 450.00 | 658.812 MAH | EN-85482 | 25/01/2011 | 1 | 450.00 | English Books |