Cudtting-edge marketing analytics: (Record no. 158204)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00764nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181020143738.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | ENG-124342 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353066291 |
| Terms of availability | 499.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-107874 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD/PUB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Venkatesan, Rajkumar |
| 245 ## - TITLE STATEMENT | |
| Title | Cudtting-edge marketing analytics: |
| Statement of responsibility, etc | by Rajkumar Venkatesan; Paul Farris [and] Ronald T. Wilcox |
| Remainder of title | real world cases and data sets for hands on learning / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2019 |
| 270 ## - ADDRESS | |
| Address | 15th Floor, Tower B, Worls Trade Tower, Plot No.1, Block -C |
| City | Noida (UP) |
| Postal code | 201301 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix,300p. |
| Dimensions | 25cm.(pbk) |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | It includes index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Farris, Paul |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wilcox, Ronald T. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Classification part | 658.83 |
| Call number suffix | VEN |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | D.B.Act.Division | Bawana | 20/10/2018 | DBAD/PUB | 499.00 | 658.83 VEN | EN-107874 | 1 | 499.00 | English Books |