Marketing management : (Record no. 132306)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00746nam a22002417a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170124110152.0 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | B-181164 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Terms of availability | 275.00 |
| International Standard Book Number | 8120308778 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | B-181164 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | Cen Lib/Ret |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DPL |
| Language of cataloging | EN |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 34281 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : |
| Statement of responsibility, etc | by Philip Kotler |
| Remainder of title | analysis, planning, implementation and control / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Prentice Hall of India |
| Date of publication, distribution, etc | 1996 |
| 270 ## - ADDRESS | |
| Address | M-97, Connaught Circus |
| City | New Delhi |
| Postal code | 110001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix,800p. : |
| Dimensions | 24cm(Hb) |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing -- Management |
| 9 (RLIN) | 21514 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 6818 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | English Books |
| Classification part | 658.8 |
| Call number suffix | KOT |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Central Library | Central Library | 22/07/2015 | Cen Lib/Ret | 275.00 | 9 | 8 | 658.8 KOT | B-181164 | 14/03/2023 | 14/03/2023 | 1 | 275.00 | 22/07/2015 | English Books |