Ambush marketing : (Record no. 10067)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00726 a2200205 4500 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | ENG-89118 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780195693072 |
| Terms of availability | 545.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-72651 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD / PUB |
| 082 14 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| -- | 10326 |
| -- | 10326 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Scaria, Arul George |
| 245 1# - TITLE STATEMENT | |
| Title | Ambush marketing : |
| Remainder of title | game within a game / |
| Statement of responsibility, etc | by Arul George Scaria |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Oxford University Press |
| Date of publication, distribution, etc | 2008 |
| 270 ## - ADDRESS | |
| Address | YMCA Library Building, Jai Singh Road |
| City | New Delhi |
| Postal code | 110 001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 217p. |
| Dimensions | 23 cm (Hb) |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | dpl |
| Koha item type | English Books |
| Call number prefix | 658.802 / SCA |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Uniform Resource Identifier | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | D.B.Act.Division | D.B.Act.Division | DBAD/PUB | 545.00 | 658.802 SCA | EN-72651 | 15/09/2008 | 1 | 11089 | 545.00 | 15/09/2008 | English Books |