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Advertising And Promotion:

659.1ADV
Belch, George E
   Advertising And Promotion: An Integrated Marketing Communication Perspective/ George E Belch, Michael A Belch, Keyoor Purani.- 12th, Ed..-Chennai:McGraw Hill Education(india) Private Limited,2022.
   xxxi, 712p.Endnotes;28cm (pbk)
  ISBN:978-93-5460-080-7     Rs. 995.00

  DBAD/PUB /ENG-130570/ EN-114102 / 995.00 /sign

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