Effectiveness of advertising /
659.1PAT
Patnaik, U. C.
Effectiveness of advertising / by U. C. Patnaik [and] A. Suresh C. Patnaik.- New Delhi :Sonali Publications,2005.
vii,229p.;22cm(Hb)
Note: Includes bibliographical references and index
ISBN:8188836621 Rs. 600.00
Cen Lib/Ret /B-219705/ B-219707 / 600.00 /sign B-219705 / 600.00 /sign B-219706 / 600.00 /sign B-219715 / 600.00 /sign B-219709 / /sign