| 000 | 00824nam a22002657a 4500 | ||
|---|---|---|---|
| 005 | 20140825154119.0 | ||
| 010 | _aENG-110668 | ||
| 020 |
_a9789339204464 _c735.00 |
||
| 020 |
_a9339204468 _c735.00 |
||
| 035 | _aEN-94200 | ||
| 037 | _bDBAD/PUB | ||
| 082 | _a658.84 | ||
| 100 | _aCateora, Philip R. | ||
| 245 |
_aInternational marketing / _cby Philip R. Cateora, Mary C. Gilly [and] John L. Graham |
||
| 250 | _a15th ed | ||
| 260 |
_aNew Delhi _bMcGraw Hill Education _c2014 |
||
| 270 |
_aP-24, Green Park Extn. _bNew Delhi _e110016 |
||
| 300 |
_axxxiii,622p. : _c28cm(pbk) _bill. |
||
| 500 | _aIncludes index | ||
| 650 | _aInternational Marketing | ||
| 650 | _a International business enterprises. | ||
| 700 | _aGilly, Mary C. | ||
| 700 | _aGraham, John L. | ||
| 942 |
_2ddc _cEN _mCAT _h658.84 |
||
| 999 |
_c87926 _d87926 |
||