| 000 | 00815nam a22002537a 4500 | ||
|---|---|---|---|
| 010 | _aENG-109547 | ||
| 020 |
_c525.00 _a9789351340027 |
||
| 020 |
_c525.00 _a9351340023 |
||
| 035 | _aEN-93080 | ||
| 037 | _bDBAD/PUB | ||
| 082 | _a658.812 | ||
| 100 | _aPaharia, Rajat | ||
| 245 | 0 | 0 |
_aLoyalty 3.0 : _cby Rajat Paharia _bhow big data and gamification are revolutionizing customer and employee engagement / |
| 260 |
_aNew Delhi _bMcGraw Hill Education _c2013 |
||
| 270 |
_aP-24, Green Park Extn. _bNew Delhi _e110016 |
||
| 300 |
_axv,283p. _c24cm(pbk) |
||
| 500 | _aIncludes index | ||
| 650 | _aBrand loyalty. | ||
| 650 | _a Customer relations. | ||
| 650 |
_a Marketing _xManagement. |
||
| 650 | _a Corporate culture. | ||
| 650 | _a Corporate culture. | ||
| 942 |
_2ddc _cEN _mPAH _h658.812 |
||
| 999 |
_c82993 _d82993 |
||