| 000 | 01139nam a22003137a 4500 | ||
|---|---|---|---|
| 005 | 20170808113332.0 | ||
| 010 | _aENG-108937 | ||
| 020 |
_a9781259097201 _c599.00 |
||
| 020 |
_a125909720x _c599.00 |
||
| 020 |
_a9781259097201 _c725.00 (AV) |
||
| 035 | _aEN-92470 | ||
| 035 | _aB-534902-911 | ||
| 035 | _aB-664564 | ||
| 037 | _bDBAD/PUB | ||
| 037 |
_bBSB/Ven _adpl |
||
| 082 |
_a658.8 _223 |
||
| 100 |
_aMullins, John W. _d(John Walker) |
||
| 245 |
_aMarketing management : _cby John W. Mullins [and] Orville C. Walker, Jr. _ba strategic decision-making approach / |
||
| 250 | _a7th ed | ||
| 260 |
_aNew Delhi _bMcGraw Hill Education _c2013 |
||
| 270 |
_aP-24,Green Park Extension _bNew Delhi _e110016 |
||
| 300 |
_axxi, 551p. : _c26cm(pbk) _bill. |
||
| 500 | _aIncludes index | ||
| 650 |
_aMarketing _xManagement |
||
| 700 | _aWalker, Orville C. | ||
| 942 |
_2ddc _cEN _mMUL _h658.8 |
||
| 999 |
_c81423 _d81423 |
||