000 00576nam a22001937a 4500
005 20140214105132.0
010 _aENG-108557
020 _a9788120346406
_c175.00
035 _aEN-92090
037 _bDBAD/PUB
082 _a658.802
100 _aSudhakar, G.P.
245 _aIntegrated retail marketing communication /
_cby G.P. Sudhakar
260 _aNew Delhi
_bPHI Learning
_c2013
270 _aM-97, Connaught Circus
_bNew Delhi
_e110001
300 _axvii, 145p. :
_c24cm (pbk)
_bill.
500 _aIncludes index
942 _2ddc
_cEN
_mSUD
_h658.802
999 _c79475
_d79475