000 00914 a2200229 4500
005 2008092408558.0
008 080924t xxu||||| |||| 00| 0 eng d
010 _aENG-87827
020 _a8189915584
_c1350.00
035 _aEN-71360
037 _bD.B.Act / Pub
082 _a659.1
100 _aJain, J. N.
245 _aModern advertising management
_cby J. N. Jain and P. P. Singh
_bprinciples and techniques
260 _aNew Delhi
_bRegal Publication
_c2007
270 _aF-159, Rajouri Garden
_bNew Delhi
_e110027
_k011-45546396
_mregalbookspub@yahoo.com
300 _axiv, 425 p.
_c24 cm. (Hb.)
500 _aIncludes glossary and Index
700 _aSingh, P. P.
942 _adpl
_cEN
_k659.1 / JAI
_2ddc
_h659.1
_mJAI
999 _c7069
_d7069