000 01671nam a22003257a 4500
005 20111122170143.0
010 _aENG-104176 B-459126
020 _a9780071332484
_c325.00
020 _a0071332480
_c325.00
035 _aEN-87709 B-459126
037 _bDBAD/PUB
037 _bAllied Pub/Ven
082 0 0 _a658.452
_222
100 1 _aKlaff, Oren
_947216
245 1 0 _aPitch anything :
_ban innovative method for presenting, persuading and winning the deal /
_cby Oren Klaff
260 _aNew Delhi
_bTata McGraw-Hill
_cc2011.
270 _a7 West Patel Nagar
_bNew Delhi
_e110008
300 _avii,225 p.
_c24cm (pbk)
500 _aIncludes index.
505 0 _aThe pitch method -- Frame control -- Status -- Pitching your big idea -- Frame stacking and hot cognitions -- Eradicating neediness -- Case study: the airport deal -- Get in the game.
650 0 _aSales presentations.
_947217
650 0 _aBusiness presentations.
_947218
650 0 _aPersuasion (Psychology)
_947219
650 0 _aBusiness communication.
_947220
942 _2ddc
_cEN
_h658.452
_mKLA
999 _c58639
_d58639