000 03068nam a22003977a 4500
005 20110630110911.0
010 _aENG-102911 B-456880-890
020 _c250.00 (BPPD 275.00)
_a9788180548529
035 _aEN-86444 B-456880-890
037 _bDBAD / PUB
037 _bK.K.Pub/Ven
082 _a658.8
100 _aGupta, C. B.
_951152
245 _aMarketing management /
_cby C.B. gupta [and] N. Ranjan Nair
250 _a14th thoroughly rev. ed
260 _aNew Delhi
_bSultan Chand
_c2011
270 _a23, Darya Ganj
_bNew Delhi
_e110002
300 _aVarious pagings
_c25cm (pbk)
500 _aIncludes bibliographical references and index
700 _928520
_aNair, Ranjan N.
710 _928535
942 _2ddc
_cEN
_mGUP
_h658.8
999 _c53418
_d53418