000 02149nam a22003857a 4500
005 20110627113920.0
008 110627t xxu||||| |||| 00| 0 eng d
010 _aENG-102659 B-454426-430
020 _c250.00
_a9788120340756
035 _aEN-86192 B-454426-430
037 _bDBAD / PUB
040 _adpl
_bEnglish
082 _a658.827
100 _928493
_aChitale, A. K.
110 _928532
245 _aProduct policy and brand management :
_cby A. K. Chitale [and] Ravi Gupta
_btext and cases /
260 _aNew Delhi
_bPHI Learning
_c2011
270 _aM-97, Connaught Circus
_bNew Delhi
_e110001
300 _axii,264p. :
_c24cm (pbk)
_bill.
500 _aIncludes index.
600 _928594
610 _928529
650 _928788
651 _928530
700 _928520
_aGupta, Ravi
710 _928535
942 _2ddc
_cEN
_mCHI
_h658.827
999 _c53226
_d53226