000 00925nam a22002537a 4500
005 20101223103558.0
008 101223t xxu||||| |||| 00| 0 eng d
010 _aENG-101862
020 _a9789350246924
_c275.00
035 _aEN-85395
037 _bDBAD / PUB
040 _adpl
_bEnglish
082 _a658.827
100 _925069
_aRao, K. Venugopal
245 _aProduct and brand management :
_cby K. Venugopal Rao
_btext and cases /
260 _aMumbai
_bHimalaya Publishing House
_c2010
270 _aRamdoot, Dr. Bhalerao Marg, Girgaon
_bMumbai
_e400004
_k23860170
_l022-23877178
300 _a250p.
_c23cm (pbk)
500 _aIncludes bibliographical references
650 _925070
700 _925071
942 _2ddc
_cEN
_mRAO
_h658.827
999 _c49447
_d49447