000 02295cam a22003378a 4500
005 20101108105920.0
010 _aENG-101754 B-428334-336
020 _a9788132105770
_c395.00
035 _aEN-85287
035 _aB-428334-336
037 _bDBAD/PUB
037 _bResearchco Book Centre
082 0 0 _a650.072
100 1 _aPolonsky, Michael J.
_932686
245 1 0 _aDesigning and managing a research project :
_ba business student's guide /
_cby Michael Jay Polonsky [and] David S. Waller.
250 _a2nd ed
260 _aNew Delhi
_bSage Publications
_c2010
270 _aB1/I-1, Mohan Cooperatie Industrial Area, Mathura Road
_bNew Delhi
_e110044
300 _axiii,279p.
_c23cm. (pbk)
500 _aIncludes bibliographical references and index.
505 0 _aIntroduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
650 0 _aBusiness
_xResearch
_xMethodology.
_932687
700 1 _aWaller, David S.
_924119
942 _2ddc
_cEN
_h650.072
_mPOL
999 _c48556
_d48556