| 000 | 00821nam a22002417a 4500 | ||
|---|---|---|---|
| 005 | 20100807155618.0 | ||
| 010 | _aENG-98985 | ||
| 020 |
_a9788180547587 _c180.00 |
||
| 035 | _aEN-82517 | ||
| 037 | _bDBAD/PUB | ||
| 082 | _a658.82 | ||
| 100 |
_aGupta C. B. _98844 |
||
| 245 |
_aAdvertising and personal selling / _cby C. B. Gupta |
||
| 250 | _a4th ed | ||
| 260 |
_aNew Delhi _bSultan Chand & Sons _c2010 |
||
| 270 |
_a23, Daryaganj, _bNew Delhi _e110002 |
||
| 300 |
_aVarious pagings _c24cm (pbk) |
||
| 500 | _aIncludes bibliographical references | ||
| 650 |
_aAdvertising _98845 |
||
| 650 |
_aPublic relations _98846 |
||
| 942 |
_2ddc _cEN _h658.82 _mGUP |
||
| 999 |
_c40176 _d40176 |
||