000 00787nam a22002177a 4500
005 20100805112624.0
010 _aENG-98270
020 _a9788184243086
_c1200.00
035 _aEN-81803
037 _bDBAD/PUB
082 _a658.802
245 _aTechnology and innovation in marketing /
_cedited by Rajat Gera
260 _aNew Delhi
_bAllied Publishers
_c2008
270 _a1/12-14 Asaf Ali Road
_bNew Delhi
_e110002
300 _axvi,406p.:
_bill.
_c23cm (pbk)
500 _aIncludes index
650 _aMarketing - Technological Innovations
_96498
700 _aGera, Rajat
_96499
942 _2ddc
_cEN
_h658.802
_mTEC
999 _c39369
_d39369