000 01032nam a22002657a 4500
008 081212t xxu||||| |||| 00| 0beng d
010 _aENG-98102
020 _c275.00
_a9788190445443
035 _aEN-81635
037 _bDBAD / PUB
040 _adpl
_bEnglish
082 _a658.85
100 _93724
_aKapoor, Neeru
245 _aAdvertising and personal selling:
_ba comprehensive textbook on advertising & presonal selling for all university courses /
_cby Neeru Kapoor
260 _aNew Delhi
_bPinnacle
_c2009
270 _a24, D.D.A. Shopping Complex Ber Sarai,
_bNew Delhi
_e110016
300 _axiv, 345p.
_c25cm (pbk)
500 _aIncludes bibliographical references
600 _aBaba Visakha Singh
_xBiography.
_93725
650 _95193
_aPersonal selling
650 _aAdvertising
_96086
700 _94917
942 _2ddc
_cEN
_mKAP
_h658.85
999 _c39244
_d39244