| 000 | 01028nam a22002897a 4500 | ||
|---|---|---|---|
| 005 | 20100602114314.0 | ||
| 008 | 100602t xxu||||| |||| 00| 0 eng d | ||
| 010 | _aENG-96253 | ||
| 020 |
_a9780070700482 _c250.00 |
||
| 020 |
_a0070700486 _c250.00 |
||
| 035 | _aEN-79786 | ||
| 037 | _bDBAD/PUB | ||
| 040 |
_aDPL _bENG |
||
| 082 | _a659.111 | ||
| 100 |
_aTrout, Jack _921631 |
||
| 245 |
_aRepositioning: _bmarketing in an era of competition, change, and crisis / _cby Jack Trout [and] Steve Rivkin |
||
| 260 |
_aNew Delhi _bTata McGraw Hill _c2010 |
||
| 270 |
_a7, West Patel Nagar _bNew Delhi _e110008 |
||
| 300 |
_aiv,217p. : _c22 cm (pbk) _bill. |
||
| 500 | _aincludes index | ||
| 650 |
_aPositioning (Advertising) _921632 |
||
| 650 |
_aCompetition. _921633 |
||
| 650 |
_aStrategic planning. _921634 |
||
| 700 |
_aRivkin, Steve _921635 |
||
| 942 |
_2ddc _cEN _mTRO _h659.111 |
||
| 999 |
_c36475 _d36475 |
||