000 01286cam a2200289 a 4500
005 20100412125504.0
008 090917s2010 nyua 001 0 eng
010 _aENG-96173
020 _a9780070702523
_c495.00
020 _a0070702527
_c495.00
035 _aEN-79706
037 _bDBAD/PUB
040 _aDPL
_bEng
082 _a658.812
100 _aGreenberg, Paul
245 _aCRM at the speed of light :
_bsocial CRM strategies, tools, and techniques for engaging your customers /
_cby Paul Greenberg
250 _a4th ed
260 _aNew Delhi
_bMcGraw-Hill
_c2010
270 _a7, West Patel Nagar
_bNew Delhi
_e110008
300 _axxvi, 662 p. :
_bill.
_c24 cm (pbk)
500 _aIncludes index.
505 _aOMG! : your customer really is your BFF! -- CRM, CMR, VRM or-- who cares? -- The customer owns the experience -- Enterprise 2.0 : not exactly what you think -- A company like me : new business -- Do you have the ring? : tools for customer engagement -
650 _aCustomer relations
_xManagement.
650 _aElectronic commerce.
942 _2ddc
_cEN
_h658.812
_mGRE
999 _c36319
_d36319