| 000 | 01007nam a22002654a 4500 | ||
|---|---|---|---|
| 005 | 20090716143549.0 | ||
| 008 | 081114s2009 ii a 000 0 eng | ||
| 010 | _aENG-94440 | ||
| 020 |
_a9788178299433 _c195.00 |
||
| 035 | _aEN-77973 | ||
| 037 | _bDBAD / PUB | ||
| 040 |
_adpl _bEnglish |
||
| 082 | _a658.827 | ||
| 100 | _aKapoor, Jagdeep | ||
| 245 |
_a24 brand mantras : _bfinding a place in the minds and hearts of consumers / _cby Jagdeep Kapoor |
||
| 246 | _aTwenty-four brand mantras | ||
| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi _bResponse Books _c2009 |
||
| 270 |
_aB1/I-1, Mohan Cooperative Industrial Area, Mathura Road, _bNew Delhi _e110044 |
||
| 300 |
_aix, 103 p. _c20cm(pbk) |
||
| 650 | _aBrand name products. | ||
| 650 | _aCustomer relations. | ||
| 942 |
_2ddc _cEN _h658.827 _mKAP |
||
| 999 |
_c28328 _d28328 |
||