| 000 | 00709nam a22002177a 4500 | ||
|---|---|---|---|
| 005 | 20241220120123.0 | ||
| 010 | _aENG-143126 | ||
| 020 |
_c1000.00 _a978007014496 |
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| 035 | _aEN-126658 | ||
| 037 | _bDBAD/PUB | ||
| 082 | _a659.1 | ||
| 100 |
_aBelch, George E. _975494 |
||
| 245 |
_aAdvertising and Promotion: _bAn Integrated Marketing Communications Perspective/ _cby George E. Belch, Michael A. Belch and Keyoor Purani |
||
| 250 | _aseventh | ||
| 260 |
_aNew Delhi _bTata McGraw Hill Education Private Limited _c2010 |
||
| 270 | _bNew Delhi | ||
| 300 |
_a1075p. _c24cm(pbk) |
||
| 700 |
_aMichael A.Belch _975495 |
||
| 700 |
_aKeyoor Purani _975496 |
||
| 942 |
_2ddc _cEN _h659.1 _mBEL |
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| 999 |
_c207858 _d207858 |
||