000 01033nam a22002777a 4500
008 081208t xxu||||| |||| 00| 0 eng d
010 _aENG-92060
020 _a9788189975722
_c250.00
035 _aEN-75593
037 _bDBAD / PUB
040 _adpl
_bEnglish
082 _a658.8
100 _aTrout, Jack
245 _aDifferentiate or die:
_bsurvival in our era of killer competition /
_cby Jack Trout with Steve Rivkin
250 _a2nd ed
260 _aChennai
_bWestland
_c2008
270 _aF-5, Okhla Industrial Area, Phase - I, Mezzanine Floor,
_bNew Delhi
_e110020
300 _ax, 262p.
_c22cm (pbk)
500 _aIncludes index
650 _aAdvertising
_xBrand name products.
650 _aBrand name products.
650 _aCompetition.
700 _aRivkin, Steve, 1947-
942 _2ddc
_cEN
_mTRO
_h658.8
999 _c19555
_d19555