| 000 | 00886nam a22002537a 4500 | ||
|---|---|---|---|
| 005 | 20080729153731.0 | ||
| 008 | 080729t xxu||||| |||| 00| 0 eng d | ||
| 010 | _aENG-90639 | ||
| 020 |
_a8184350910 _c625.00 |
||
| 035 | _aEN-74172 | ||
| 037 | _bDBAD / PUB | ||
| 040 | _aDPL | ||
| 082 | _a659.1 | ||
| 100 | _aMalviya, Subhash | ||
| 245 |
_aAdvertising and promotion / _cby Subhash Malviya |
||
| 260 |
_aNew Delhi _bAdhyayan Publishers & Distributors _c2007 |
||
| 300 |
_avi, 226p. _c22 cm.(Hb) |
||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aAdvertising | ||
| 650 | _aSales promotion | ||
| 650 | _aCommunication in marketing | ||
| 942 |
_2ddc _cEN _h659.1 _mMAL |
||
| 999 |
_c14676 _d14676 |
||