000 01300nam a22002897a 4500
005 20080721164451.0
008 080814t xxu||||| |||| 00| 0 eng d
010 _aENG-90548
020 _a0070220913
_c395.00
035 _aEN-74081
037 _bDBAD / PUB
040 _aDPL
_bEN
082 _a658.8
100 _aDwyer, F. Robert.
245 _aBusiness marketing :
_bconnecting strategy, relationships, and learning /
_cF. Robert Dwyer [and] John F. Tanner, Jr.
250 _a3rd ed.
260 _aNew Delhi
_bTata McGraw-Hill Publishing
_c2008
300 _axxii, 684 p. :
_bill. ;
_c24 cm.(pbk)
500 _aIncludes bibliographical references and index.
650 _aMarketing.
700 _aTanner, John F.
856 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0808/2007049241-d.html
856 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0808/2007049241-t.html
942 _2ddc
_cEN
_h658.8
_mDWY
999 _c14514
_d14514