| 000 | 00762nam a22002297a 4500 | ||
|---|---|---|---|
| 005 | 20170421163536.0 | ||
| 010 | _aB-667440 | ||
| 020 |
_a9789351610182 _c275.00 |
||
| 035 | _aB-667440 | ||
| 082 | _a658.82 | ||
| 100 | _aGupta C. B. | ||
| 245 |
_aAdvertising and personal selling / _cby C. B. Gupta |
||
| 250 | _a8th ed | ||
| 260 |
_aNew Delhi _bSultan Chand & Sons _c2015 |
||
| 270 |
_a23, Daryaganj, _bNew Delhi _e110002 |
||
| 300 |
_aVarious pagings _c24cm (pbk) |
||
| 500 | _aIncludes bibliographical references | ||
| 650 | _aAdvertising | ||
| 650 | _aPublic relations | ||
| 942 |
_2ddc _cEN _h658.82 _mGUP |
||
| 999 |
_c139218 _d139218 |
||