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| 010 | _aB-192214 | ||
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_c00.00 _a0070603952 |
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| 035 | _aB-192214 | ||
| 037 | _bCen Lib/Ret | ||
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_aDPL _bEN |
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| 082 |
_a658.8 _bRAJ |
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| 100 |
_aRajiv Lal _939157 |
||
| 245 |
_aMarketing management : _cby Rajiv Lal, John A. Queslch [and] V. Kasturi Rangan _btex and cases / |
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| 260 |
_aNew Delhi _bTata McGraw Hill Publishing Company _c2005 |
||
| 270 |
_bNew Delhi _a7 west patel nagar _e110008 |
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| 300 |
_axiii, 811p. _c24cm(Hb) |
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| 500 | _aIncludes index | ||
| 650 |
_aMarketing management _921514 |
||
| 650 |
_aMarketing strategies _920568 |
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| 700 |
_aQuelch, John A. _939158 |
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| 700 |
_aRangan, V. Kasturi _939159 |
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| 942 |
_2ddc _cEN _h658.8 _mRAJ |
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| 999 |
_c133876 _d133876 |
||