| 000 | 00769nam a22002297a 4500 | ||
|---|---|---|---|
| 005 | 20170124110147.0 | ||
| 010 | _aA-482022 | ||
| 020 |
_c00.00 _a8185461422 |
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| 035 | _aA-482022 | ||
| 037 | _bCen Lib/Ret | ||
| 040 |
_aDPL _bEN |
||
| 082 |
_a658.81 _bCUM |
||
| 100 |
_aCummings, Julian _933537 |
||
| 245 |
_aSales promotion : _cby Julian Cummings _bhow to create and implement campaigns that really work / |
||
| 260 |
_bUniversal Book Stall _aNew Delhi _c1989 |
||
| 270 |
_a5, Ansari Road _bNew Delhi _e110002 |
||
| 300 |
_a205p. _c20cm(Hb) |
||
| 500 | _aIncludes bibliographical references and index | ||
| 650 |
_aBUSINESS & ECONOMICS -- Advertising & Promotion _933538 |
||
| 650 |
_aSales promotion _926014 |
||
| 942 |
_2ddc _cEN _h658.81 _mCUM |
||
| 999 |
_c132040 _d132040 |
||