Delhi Public Library Search for '(su:{Marketing.})'

Smart marketing the hands-on guide for your small business

By Echentille, Linda.
New Delhi Leads Press 2003 .
180 p. , Includes index. 21 cm. (Pbk).
8180563359

Consumer behavior

By Schiffman, Leon G..
New Delhi Prentice-Hall of India 2007 .
xix, 561, C-38, G-11, I-22 p. : , Includes index. 25 cm. (Pbk).
8120330862

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Modern marketing of services principles and techniques

By Jain, J.N..
New Delhi Regal Publications 2007 .
xiv, 457p. , Includes index 24cm (Hb).
8189915258

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Modern marketing management principles and techniques

By Jain, J.N..
New Delhi Regal Publications 2007 .
xii, 554p. 24cm (Hb).
8190420259

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Stratagem : cases on retail, products, services, and trends /

By Radhakrishnan-Swami, Meenakshi..
New Delhi Tata McGraw-Hill Publishing 2007 .
xiii, 354 p. 23 cm. (Pbk.).
9780070617612 | 0070617619

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The encyclopaedic dictionary of marketing /

By Kaleem Mohammed Khan.
New Delhi Response Books, 2006 .
352 p. , Includes bibliographical references 25 cm. (Pbk).
0761935010 | 817829656X | 9780761935018

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Instant referrals

By Sugars, Bradley J..
New Delhi Tata McGraw-Hill Publishing 2007 .
ix, 141p. , Includes bibliographical references 23 cm.(Pbk).
0070221979

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Designing and managing the supply chain : concepts, strategies, and case studies /

New Delhi Tata McGraw-Hill Publishing 2008 .
xxix, 531p. , Includes index. 24cm ( Pbk).
0070666989

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Business marketing : connecting strategy, relationships, and learning /

By Dwyer, F. Robert..
New Delhi Tata McGraw-Hill Publishing 2008 .
xxii, 684 p. : , Includes bibliographical references and index. 24 cm.(pbk).
0070220913

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Marketing research : text and cases /

By Nargundkar, Rajendra.
New Delhi Tata McGraw-Hill Publishing 2008 .
xxvi, 533p.: , Includes bibliographical references and index 24 cm.(pbk).
0070220875 | 9780070220874

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International marketing management /

By Wagdre, Hemant.
New Delhi Adhyayan Publishers & Distributors 2007 .
vi, 228p. , Includes bibliographical references and index 22 cm. (Hb).
8184350945 | 9798184350943

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Advertising and promotion /

By Malviya, Subhash.
New Delhi Adhyayan Publishers & Distributors 2007 .
vi, 226p. , Includes bibliographical references and index 22 cm.(Hb).
8184350910

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International marketing management : text and cases /

By Mathur, U. C..
New Delhi SAGE Publications 2008 .
582p. , Includes index. 24 cm.(pbk).
9780761936404 (paper back) | 9788178297866(paper back-India)

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Marketing communications industry : entrepreneurial case studies /

By Jain, Gautam Raj..
New Delhi Response Books, 2008 .
xiii, 189p. , Includes bibliographical references and index. 20 cm.(pbk).
9788178298689

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Consumr behaviour /

By Jothi, V.N. .
Kanchipuram Kakkan Publication 2007 .
146p. 23 cm (Pbk) .

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History and development of marketing research /

New Delhi Arise Publishers & Distributors 2006 .
v, 296p. , Includes bibliographical references and index 23 cm (Hb) .
8189557424

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Tourism marketing and crisis management /

By Chawla, Romila .
New Delhi Rajat Publications 2008 .
v, 312p. , Includex index 23 cm (Hb) .
9788178803234

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Essentials of marketing management: (for B.Com. (part III) course of Delhi University and other similar courses) /

By Gupta, C.B..
New Delhi Sultan Chand & Sons 2008 .
Various pagings; 8180546945

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Durable purchases and consumer decision-making /

By Nabi, Kamalun .
Delhi : Academic Excellence, 2008 .
vii, 173p. , Includes bibliographical references and index. 22 cm (Hb) .
9788189901493

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Marketing management: (text and cases in Indian context) /

By Karunakaran, K. .
New Delhi Himalaya Publishing House 2008 .
324p. : , Includes bibliographical references 24 cm (pbk) .
9788184881028

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Marketing mangement /

By Kotler, Philip.
New Delhi Prentice Hall of India 2009 .
Various pagings , Includes glossary of index 28 cm (pbk).
9788120335707

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Advertisement management /

By Jagdish Chandra .
New Delhi Omega Publications 2008 .
v, 288p. , Includes index 22cm (Hb) .
9788184550474

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Advertising and promotions: an IMC perspective /

By Shah, Kruti.
New Delhi Tata McGraw-Hill Publishing 2009 .
xxx, 978p. , Includes index 24 cm. (Pbk).
9780070080317 | 0070080313

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Marketing management: (Text and cases in Indian context)

By Karunakaran, K. .
New Delhi Himalaya Publishing House 2008 .
430p.: , Includes bibliographical references 24 cm (Pbk.).

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Marketing in educational institutions of India /

By Siddiqi, Mushtaq A. .
New Delhi Alfa Publications 2008 .
ix, 246 p , Includes appendix and index 22 cm (Hb).
97881890691895

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Service marketing and public transport /

By Patnaik, Umesh C. .
Delhi Indian Publishers Distributors 2008 .
ix, 246 p , Includes appendix and index 22 cm (Hb).
8173414386

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An introduction to branding and marketing communication management /

New Delhi : Manak Publications 2007 .
xiv, 361 p. : , Includes index. 23 cm(Hb) .
8178271532 | 9788178271538

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Predictive modelling in strategic marketing /

By Rao, Purba Halady .
New Delhi Prentice Hall of India 2008 .
xii, 146p. , Includes bibliographical references and index 25cm (pbk) .
9788120336346

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Truth: new rules for marketing in a skeptical world /

By Upshaw, Lynn.
New Delhi PHI Learning 2008 .
vii, 279p. , Includes bibliographical references and index 25cm (Hb) .
9788120335837

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Modern marketing management /

By Baral, S.K. .
Delhi AITBS Publishers 2009 .
xii, 469p. , Includes index 25cm (pbk) .
9788174733801

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Network marketing is it for you? /

By Chandrasekharan, V.C. .
New Delhi Sterling Paperbacks 2008 .
102p. 23 cm (pbk).
978812073345

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Sales and distribution management: an Indian perspective /

By Venugopal, Pingali.
New Delhi Response Books 2008 .
330p. , Includes bibliographical references and index 24cm (pbk).
9788178298481

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Marketing channels /

New Delhi PHI Learning 2008 .
xxii, 602p. , Includes index 24 cm. (pbk).
9788120336339

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International marketing and foreign trade /

New Delhi Alfa Publications 2009 .
vi, 286p. , Includes index 22cm (Hb) .
9788190719810

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Marketing management /

By Gupta, C.B. .
New Delhi Sultan Chand & Sons 2009 .
Various pagings , Includes bibliographical references and index 24cm (pbk ).
8180546266 | 9788180546266

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A textbook of marketing management /

By Mallik, Pradip Kumar .
New Delhi Allied Publishers 2007 .
xi, 228p. , Includes glossary and bibliographical references | Based on the latest syllabi of BBA, MBA and M.Com. 24cm (pbk) .
9798184242156 | 8184242158

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Marketing management /

By Emmanuel, Mathew.
Kottayam D C Books 2008 .
368p. 21cm (pbk) .
9788126416616

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Marketing matters : a guide for health care executives /

By Thomas, Richard K.,.
New Delhi PHI Learning 2008 .
xv, 151 p. , Includes bibliographical references. 23 cmm (pbk) .
9788120335738

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Tourism management and marketing /

Mumbai Himalaya Books 2008 .
2v. (ix, 318p.; ix, 329p.) , Includes bibliographical references | It is a set of 2 vols. and set price is Rs.1600.00 22cm (Hb) .
9788184881066 (set)

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Advertising & marketing in rural India: language, culture, and communication /

By Bhatia, Tej K. .
New Delhi Macmillan India 2007 .
xxvii, 327p.: , Includes bibliographical references and index. 25 cm(Hb).
0230633897 | 9780230633896

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Wagon to riches...network marketing: network, marketers are the most promising entrepreneurs /

By Sardana, Mohit.
Delhi Dynamic Publications 2006 .
127p. 23cm (Hb).
9788179331767 | 8179331768

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Pragati's advertising, sales promotion and CRM /

By Agarwal, P.K. .
Meerut Pragati Bhawan 2009 .
xii, 492p.: , Includes glossary and index 24cm (pbk).
9788183987646

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Tourism products in India /

By Lawrance, C. .
Kanyakumari Ideal Publication 2007 .
154p. , Includes bibliographical references 18cm (pbk) .
9788190745918

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Marketing, sales and customer service /

By Russell-Jones, Neil .
New Delhi Ane Books 2009 .
vi, 331p. , Includes glossary and index 22 cm (Hb) .
9788180522888 | 8180522881

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Marketing /

By Gilliland, Debbie..
New Delhi Ane Books 2009 .
v, 406 p. , Includes bibliographical references and index. 24 cm (Hb) .
9788180522987 | 8180522989

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Sisal fiber technologies for sustainable rural employment generation /

New Delhi Allied Publishers 2008 .
ix, 259p. , Includes statistical tables. 25 cm (pbk).
9798184242811 | 8184242816

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Principles of marketing: for B.Com., B.B.A., students /

By Kavitha, C. .
Salem Sarika Publications 2007 .
107p. , Incluses bibliographical references 22cm (pbk) .

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Principles of marketing: for B.Com., B.B.A. students /

By Jagadeesan, K. .
Salem M.S.K. Publications 2007 .
107p. 21cm. (pbk).
819074710X | 9788190747103

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Marketing management /

By Vijayakumar, T. .
Perambalur Mercury Printers & Publishers 2007 .
104p. 20cm (pbk) .

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Indian tourism products /

By Jacob, Robinet .
Delhi Abhijeet Publications 2007 .
xi, 228p. , Includes bibliographical references and index 22cm (Hb) .
8189886010 | 9788189886011

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