01387nam a22002417a 4500 20141015124646.0 ENG-111080 9788132119685 425.00 EN-94612 DBAD/PUB 153.35 Ruttenberg, Arie Cracking the creativity code : Arie Ruttenberg [and] Shlomo Maital the zoom in/zoom out/zoom in framework for creativity, fun, and success / New Delhi SAGE Publications 2014 B1/I-1 Mohan Cooperative Industrial Area New Delhi 110044 viii,157p. 23cm(pbk) Includes bibliographical references and index. Dedication -- The last chapter : how come nobody -- Your brain as a PC -- Your imagination : the tool that is beyond our imagination -- Taking the imagination elevator to the land of unlimited possibilities -- Creativity in action: stories to aspire and inspire -- So-- how in the world do you create? -- Build your creativity muscles : 10 exercises for heavy-lifting change-the- world innovators -- What scholars know about creativity : a journey through the literature -- On becoming walter mitty : the fun of imagining -- About us : Shlomo, Arie and zizozi -- Epilog -- Index. Creative ability. Success. Maital, Shlomo ddc EN 153.35 RUT 89310 89310 0 0 0 1 NFIC DBAD DBAD 2014-10-15 DBAD/PUB 425.00 0 153.35 RUT EN-94612 2014-10-15 00:00:00 1 425.00 2014-10-15 EN