00780nam a22002057a 450000500170000001000150001702000270003203500120005903700130007108200120008410000530009624500640014926000500021327000660026330000230032950000830035250000560043565000380049165000450052920140911125025.0  aENG-110824  a9788189630768c1295.00  aEN94356  bDBAD/PUB  a658.812  aSrinivasa  Rao, M.V.S. q(Muramalla Venkata Sai)  aCustomer relationship management /cby M.V.S. Srinivasa Rao  aNew DelhibGlobal Research Publicationsc2013  a4800/24, 1st floor, Ansari Road, DaryaganjbNew Delhie110002  axi,315p.c22cm(Hb)  aOriginally presented as the author's thesis (Ph. D.)--Andhra University, 2010.  aIncludes bibliographical references (p. [297]-315).  a Customer relations xManagement.  aCustomer relations zIndia xManagement.