TY  - BOOK
AU  - Fitzsimmons, James A.
AU  - Fitzsimmons, Mona J.
TI  - Service management: operations, strategy, information technology 
T2  - The McGraw -Hill/Irwin series operations and decision sciences
SN  - 9789339204471
U1  - 658 
PY  - 2014///
CY  - New Delhi
PB  - McGraw Hill Education 
KW  - Service industries
KW  - Management
N1  - Includes index
ER  -