how to engage customers, boost your digital influence : and raise your klout score for success Carr, Gina creator Brock, Terry text New Delhi McGraw Hill Education 2014 monographic x,221p. : 23cm(pbk) ill. "Use Klout to expand influence, get more business, and DRIVE PROFITSThe leading social media influence scoring tool, Klout has scored more than 100 million people and companies. Written by two of today’s top social media gurus, Klout Matters offers simple-to-use strategies you can begin using right away. It provides specific easy-to-implement strategies that are essential to remain competitive in an increasingly crowded and noisy marketplace. Gina Carr is an entrepreneur, speaker, and marketing consultant who works with thought leaders to leverage social media marketing for more profits, influence, and success. Terry Brock is an internationally recognized speaker and business coach in the areas of marketing and technology"-- |c Provided by publisher. by Gina Carr [and] Terry Brock Includes index Electronic commerce Social aspects Influence (Psychology) Persuasion (Psychology) Internet marketing Social aspects Social media Economic aspects 658.872019 9789332901735 ENG-109727 DBAD/PUB 20140703110534.0