@book{81088,
	author = {Argenti, Paul A.},
	title = {Corporate communication /},
	publisher = {McGraw-Hill Education},
	year = {c2013},
	address = {New Delhi},
	edition = {6th ed},
	note = {Includes bibliographical references and index.},
	url = {http://www.loc.gov/catdir/enhancements/fy1215/2012024863-b.html}
}