TY  - BOOK
AU  - Hershkowitz-Coore,Sue
TI  - Power sales writing: using communication to turn prospects into clients 
SN  - 9781259029042
U1  - 808.066659 23
PY  - 2012///
CY  - New Delhi
PB  - Tata McGraw-Hill
KW  - Advertising copy
KW  - Handbooks, manuals, etc
KW  - Sales letters
N1  - Includes index
ER  -