TY - BOOK AU - Kador, John TI - Effective apology: mending fences, building bridges, and restoring trust / T2 - A BK business book SN - 9781259005169 U1 - 659.2 PY - 2012/// CY - New Delhi PB - Tata McGraw Hill KW - Corporate image KW - Apologizing KW - Corporations KW - Public relations KW - Business communication KW - Crisis management N1 - Includes bibliographical references (p. 243-251) and index; The age of apology -- Why we apologize and what it accomplishes -- Recognition -- Responsibility -- Remorse -- Restitution -- Repetition -- When, where, and how to apologize -- How to accept (and reject) an apology -- Apology and forgiveness -- Obstacles to wholehearted apology -- The best apology possible : ten apology do’s and don’ts -- Talking about apology : frequently asked questions -- What can I do now? Five apology practices ER -