00600 a2200193 450000500170000001000140001702000180003102000230004903500130007203700150008508200110010010000250011124501020013625000110023826000500024927000440029930000320034350000310037520181031155124.0 aENG-87269 a9780070667082 a007066708Xc425.00 aEN-70802 bDBAD / PUB a658.81 aJohansson, Johny K.  aglobal marketing :bforeign entry, local marketing and global management /cby Johny K. Johansson a4th ed aNew DelhibTata McGraw-Hill Publishingc2008 a7, West Patel NagarbNew Delhie110 008 axviii, 648 p.c24 cm (pbk) aincluding appendix & index