TY  - BOOK
AU  - Marshall,Perry
AU  - Meloche,Thomas
TI  - The ultimate guide to facebook advertising: how to access 600 million customers in 10 minutes 
SN  - 9781259005251
U1  - 659.144 23
PY  - 2011///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  - Internet advertising
N1  - Includes index; Tired of social marketing? -- Facebook's move to rule the world -- Is Facebook for me? -- A few fundamentals -- Ten minutes to your first ad -- Batten down the hatches -- Selling on the front porch -- Targeting -- That quirky little image is everything -- Nobody ever regretted mastering this $10,000 per hour skill -- The well-paid Facebook anthropologist -- We who are about to die salute you -- CPM biding strategies that get you even more clicks for less money
ER  -