The how to access 600 million customers in 10 minutes Marshall, Perry creator Meloche, Thomas text New Delhi Tata McGraw Hill 2011 monographic xvii,268p. : ill. 25cm(pbk) Tired of social marketing? -- Facebook's move to rule the world -- Is Facebook for me? -- A few fundamentals -- Ten minutes to your first ad -- Batten down the hatches -- Selling on the front porch -- Targeting -- That quirky little image is everything -- Nobody ever regretted mastering this $10,000 per hour skill -- The well-paid Facebook anthropologist -- We who are about to die salute you -- CPM biding strategies that get you even more clicks for less money. by Perry Marshall [and] Thomas Meloche Includes index Internet advertising 659.144 9781259005251 1259005259 ENG-104679 B-492503-513 DBAD/PUB UBH/Ven 20120111115444.0