01151nam a22002777a 4500 20111123144736.0 111123t xxu||||| |||| 00| 0 eng d ENG-104186 9781259002946 350.00 1259002942 350.00 EN-87719 DBAD/PUB DPL Eng 658.827 22 Pearson, Timothy R. 36130 The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business / by Timothy R. Pearson New Delhi Tata McGraw-Hill c2011 7 West Patel Nagar New Delhi 110008 xi, 240 p. 24cm (pbk) Includes bibliographical references and index. Branding (Marketing) 36131 Customer relations. 36132 ddc EN 658.827 PEA 58665 58665 0 0 ddc 0 1 NFIC DBAD DBAD 2011-11-23 DBAD/PUB 350.00 0 658.827 PEA EN-87719 2011-11-23 00:00:00 1 350.00 2011-11-23 EN