TY  - BOOK
AU  - Raghavendra Rao,V.
AU  - Rao, B.S.R.
TI  - Essentials of sales / marketing
U1  - 658.8 
PY  - 2010///
CY  - Hyderabad
PB  - Srimohini Enterprises
N1  - Includes bibliographical  references
ER  -