00505 a2200145 4500010001400000020002300014035001300037037001500050082001000065100002100075245014700096260003700243270005400280300002500334 aENG-86606 a1403930120c365.00 aEN-70139 bDBAD / PUB14a659.1 aRyder, Rodney D.1 aTrademarks, advertising and brand protection :cby Rodney D. Ryderba manual for organisations and individual managing intellectual property / aNew DelhibMacmillan Indiac2006 a2/10, Ansari Road, Daryaganj,bNew Delhie110 002 axx, 392pc24cm (pbk)