00772cam a2200241 a 450000500170000000800410001701000150005802000260007303500130009903500170011203700130012904000130014208200150015510000190017024500600018925000110024926000310026026000390029127000780033030000380040850000680044665000160051420100825163053.0090708s2010    caua     b    001 0 eng    aENG-101758  a9788132105794c650.00  aEN-85291  aB-423632-635  bDBAD/PUB  adplbEng00a302.232221 aMcQuail, Denis10aMcquail's mass communication theory /cby Denis McQuail  a6th ed  bSage Publications,cc2010.  aNew DelhibSAGE Publicationsc2010  aB1/I-1 Mohan Cooperative Industrial Area, Mathura RoadbNew Delhie110044  aviii, 621 p. :bill. c24cm (pbk)  aIncludes bibliographical references (p. [574]-613) and indexes. 0aMass media.