<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00777nam a22002057a 4500</leader>
  <controlfield tag="005">2010072403523.0</controlfield>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">ENG-96456</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9788190893572</subfield>
    <subfield code="c">795.00</subfield>
  </datafield>
  <datafield tag="035" ind1=" " ind2=" ">
    <subfield code="a">EN-79989</subfield>
  </datafield>
  <datafield tag="037" ind1=" " ind2=" ">
    <subfield code="b">DBAD/PUB</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">659.111</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Rajesh Kumar</subfield>
    <subfield code="9">650</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Media research and planning /</subfield>
    <subfield code="c">by Rajesh Kumar</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">New Delhi</subfield>
    <subfield code="b">DPS Publishing House</subfield>
    <subfield code="c">2010</subfield>
  </datafield>
  <datafield tag="270" ind1=" " ind2=" ">
    <subfield code="a">Room.No 213, 7/28, Mahavir Street ansariRoad, Darya Ganj.</subfield>
    <subfield code="b">New Delhi</subfield>
    <subfield code="e">110002</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">280p.</subfield>
    <subfield code="c">22cm (Hb)</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">includes bibliographical references and index</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">EN</subfield>
    <subfield code="h">659.111</subfield>
    <subfield code="m">RAJ</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">37542</subfield>
    <subfield code="d">37542</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">1</subfield>
    <subfield code="8">NFIC</subfield>
    <subfield code="a">DBAD</subfield>
    <subfield code="b">DBAD</subfield>
    <subfield code="d">2010-07-24</subfield>
    <subfield code="e">DBAD/PUB</subfield>
    <subfield code="g">795.00</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">659.111 RAJ</subfield>
    <subfield code="p">EN-79989</subfield>
    <subfield code="r">2010-07-24 00:00:00</subfield>
    <subfield code="t">1</subfield>
    <subfield code="v">795.00</subfield>
    <subfield code="y">EN</subfield>
  </datafield>
</record>
