00523nam a22001817a 450000500170000001000140001702000260003103500130005703700130007008200100008310000180009324500490011125000110016026000360017127000460020730000380025350000500029120100723100443.0  aENG-96649  a9788120338210c375.00  aEN-80182  bDBAD/PUB  a658.8  aStrauss, Judy  aE-marketing cby Judy Strauss, Raymond frost  a5th ed  aNew Delhi bPHI Learning c2009  aM-97, Connaught CircusbNew Delhie110001  axxi, 430 p. ;bPhotosc23cm (pbk)  aIncludes bibliographical references and index