TY  - GEN
AU  - Schiffman,Leon G.
AU  - Kanuk,Leslie Lazar
TI  - Consumer behavior
SN  - 8120330862
U1  - 658.8342 
PY  - 2007///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Consumer behavior
KW  - Motivation research (Marketing)
N1  - Includes index
ER  -