TY  - BOOK
AU  - Andreasen, Alan R.,
AU  - Kotler, Philip.
TI  - Strategic marketing for nonprofit organizations
SN  - 9788120338906
U1  - 658.802 22
PY  - 2009///
CY  - New Delhi
PB  - PHI Learning P. LTD
KW  - Nonprofit organizations
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -