the quest for competitive advantage : concepts and cases Thompson, Arthur A. creator Thompson Arthur A. Strickland III, A. J. Gamble, John (John E.) Jain, Arun K. text New Delhi Tata McGraw-Hill Education 2010 16th ed. monographic Various pagings 24 cm(Pbk) by Arthur A. Thompson... [ et.al.] Includes index Strategic planning Strategic planning Case studies 658.4012 9780070146723 0070146721 ENG-95156 B-710613 DBAD/PUB Tata Mc Graw Hill 20181026125952.0